After call (1million shirts)

I had a very constructive conversation with the 1 million shirts founder, Jason Sadler, and the international development guys on Twitter last week. Jason told us that he had simply wanted to use his involvement in clothes retailing and his marketing savvy to do good in Africa, using social media platforms as the springboard for his project.

My assessment after the call is this: Jason is a guy whose initial intentions were good but who was badly advised, so the basic idea was misguided, to say the least. Africa is an emerging market with amazing opportunities, but 1 million t-shirts – apart from being hopelessly inefficient – started from the assumption that Africa is full of helpless poverty-stricken victims waiting for handouts. So-called aid based on this attitude has to stop.

After the call, we had lots of reactions on Twitter and from the African Diaspora. The debate is still raging and interest in the project is now high. I think it’s fair to say that the follow-up call with Jason was very positive. We will all learn from it. And I think Jason has begun to learn about Africa!

Teddy Ruge – Founder of Project Diaspora – and myself will offer our support to Jason, and help him put a strategy together. We will keep the community up to date on our progress in the weeks to come.

G. Kofi Annan is compelling all the reactions in an ebook format. If you want to add your ideas, please contact him via twitter @gkofiannan

Another bad AID idea for Africa

I was alerted yesterday morning by Linda Raftree alias @meowtree on Twitter to the existence of a project to send 1 million tee-shirts to Africa. Run by a certain Jason Sadler, you can find out all about it here

Jason asks each t-shirt donor to enclose a minimum of $1 to contribute to shipping costs. The garments will then be sent to Africa’s t-shirtless and grateful poor. Jason is using social media to promote the message, including Mashable the high-profile social media platform, I assume because of the 2.6 million viewers following the site. You can imagine my fury when I went on to see the project being promoted on numerous sites as a means to helping Africans. As usual, I like to check the excellent Aid Watcher blog to see if people are talking about the project. Sure enough, they are, and I am clearly not alone in my frustration and anger, which only increased as I read the coverage of the project. I wanted to stay rational and calm, but I just could not help myself!

Having already emailed his colleague and got nowhere, I googled Jason, found his telephone number and called him in the USA. I wanted to find out what was going on in his head and get an answer from him. When I managed to speak with him, the conversation was heated. He could feel my anger. Why was I angry? Well, first of all, his idea is conceited, amateurish and idiotic. It will not help Africans. It is just another form of aid that is inefficient and unsustainable and will end up doing more harm than good. Those who know Africa well will agree with me that once the t-shirts arrive, they will end up in a warehouse – provided someone from the government authorises it of course. The possibility that the kids the shirts are intended for will never get them is therefore very real. And even if some are distributed, Jason will not be able to track who is getting them. But most of all, supplying a million old t-shirts, apart from being incredibly inefficient in terms of cost, does not address any of Africa’s many pressing problems. Lack of t-shirts is simply not an issue! All those who donated their $1 and t-shirts might feel good about themselves, but they will have achieved nothing!

Jason admits that he does not know Africa. Sadly, he has never been to Africa, like many Americans I meet. They think they can magically impose their ’solutions’ for Africans from America. Maybe Jason means well. Maybe he wants to help. But his idea is bad, the timing is bad and the project is insulting to Africans and Africa as a whole.

This is not an isolated event. Ideas come from America all the time. People with little knowledge and no direct experience of African decide they want to ‘help’ the continent. But these projects are more often than not damaging for Africa. This pattern needs to stop now and we need to recognise that some NGOs have failed and are still failing Africa!

I was born in Africa. I understand poverty and what is good for my continent and how we can reach out to the poorest of the poor. I visit Africa almost monthly and the dignity and pride of the poor are plain to see. They are not crying out for used t-shirts! How would Americans feel if we reverse the project and ask Africans to collect their old t-shirts and send them to the USA? Would Jason wear one? I think not. So please, treat people the way you yourself would want to be treated!

I and others are urging Jason to see the error in his idea and change strategy. He appears ready to listen .There are millions of ways to help people in Africa. Those who want to help just need to speak to the right people!

You can find excellent coverage of this story here:

Aid Watcher
Dear Jason
Blood and Milk

I am on twitter if you want to reach me @mjamme

Where are the African speakers?

This blog has been triggered by the numerous emails I get every day about the apparent lack of African speakers prepared to come forward to talk about certain industries at Africa-focused events.

I attend many events in Africa and around the world and my exasperation is growing because I struggle to find African speakers capable of representing the continent effectively, apart from the usual faces we see at every event, and they are few and usually from the USA or part of the International Development world. As for African women in ICT, they are very hard to find.

So I am wondering, why is it that African people are not stepping forward? What is the problem? Is it a lack of confidence? A lack of visibility? Is it their fault? Do they not know how to speak? Or are they overshadowed by what we might call ‘friends of Africa’ or by Afro-Americans who left Africa 20 years ago and now have little direct contact with Africa. This is not to be critical of Afro-Americans — they are part of the Diaspora, have links in Africa and could have much to say if they engage more regularly with the grassroots — or other ‘outsiders’ with a passion for the continent, but I believe that we should also be able to find some Made-in-Africa speakers. Surely there are eloquent Africans capable of telling their stories. Storytelling is in their blood. From a young age, Africans are surrounded by amazing stories that can be shared with a wide audience to vibrant and inspiring effect, even changing people’s lives.

I am sure if we look hard enough within the continent we will find that we have vibrant young Africans who are dying to have their voices heard. If empowered, supported and trained to take the stage, Africans can tell their stories better than anyone else, whether it be about mobile technologies, ICT development, international development or other areas of the economy and business. It’s time they emerged from behind the scenes and stopped being overshadowed by Corporate Americans, or the ‘lovers of Africa’ who take all the credit for their hard work. African People need to get more visibility as a matter of urgency. Some are already making a name for themselves — Jessica Colaco Mobile Technology Evangelist from Kenya and London-based Nkeiru Joe to name but two. And I have been following others on social networking platforms like Twitter and Facebook. I have also identified a few speakers on my Best of Africa list on Twitter. But I am sure we can find more. So, I’m appealing to any Africans out there who have an exciting story to tell, who want to learn how to stand up with confidence or who already know how to speak in front of an audience, to step forward and share their experience with us.

You can always email me you know! I will do my best to help!